Community Platform

Discord Playbook

Master Discord for community building, real-time engagement, and customer support. Learn optimal strategies and engagement techniques for building thriving communities.

Best Frequency

Daily engagement

Best For

Gaming, Tech communities, Online courses, SaaS

Tone

Casual & Community-focused

Optimal Engagement Times

Engage when your community is most active to maximize participation and interaction.

Weekdays
Highest
6:00 PM - 9:00 PM
Weekends
High
2:00 PM - 6:00 PM
Friday
High
7:00 PM - 10:00 PM
Sunday
Medium
3:00 PM - 7:00 PM
Weekdays
Medium
12:00 PM - 2:00 PM

Content Types & Strategies

Diversify your content to keep your community engaged and maximize participation.

Community Discussions
Very High

Foster meaningful conversations and engagement

Examples:

  • Topic discussions
  • Q&A sessions
  • Industry chats
  • Community polls
Daily
Live Events
Very High

Host real-time events and activities

Examples:

  • Webinars
  • Product launches
  • AMA sessions
  • Live streams
Weekly
Exclusive Content
High

Provide value to community members

Examples:

  • Early access
  • Behind-the-scenes
  • Exclusive updates
  • Member-only content
Weekly
Support Channels
High

Provide customer support and assistance

Examples:

  • Help channels
  • FAQ sections
  • Troubleshooting
  • Feature requests
Throughout the day
Gaming & Entertainment
Very High

Create fun and engaging activities

Examples:

  • Gaming sessions
  • Tournaments
  • Trivia nights
  • Community challenges
Weekly
Educational Content
High

Share knowledge and learning opportunities

Examples:

  • Tutorials
  • Workshops
  • Learning resources
  • Expert sessions
Weekly

Business-Specific Strategies

Tailored recommendations for different business types and their unique Discord community needs.

Gaming Companies

Focus Areas:

Game launches, community events, player engagement

Recommended Tone:

Fun and interactive

Engagement Frequency:

Daily engagement

Tech Communities

Focus Areas:

Technical discussions, product feedback, developer support

Recommended Tone:

Professional and helpful

Engagement Frequency:

Daily engagement

Online Courses

Focus Areas:

Student support, course discussions, live Q&A

Recommended Tone:

Educational and supportive

Engagement Frequency:

Daily engagement

SaaS Companies

Focus Areas:

Customer support, feature discussions, community building

Recommended Tone:

Professional and community-focused

Engagement Frequency:

Daily engagement

Best Practices

Follow these guidelines to create engaging Discord communities that build your brand and drive results.

Do's
  • Create clear channel structure and guidelines
  • Engage with members regularly and authentically
  • Host regular events and activities
  • Provide valuable, exclusive content
  • Use bots and automation for moderation
  • Create different roles and permissions
  • Encourage member-generated content
  • Monitor and respond to feedback quickly
Don's
  • Over-promote your products or services
  • Ignore community feedback and concerns
  • Create too many channels at once
  • Use overly formal or corporate language
  • Allow spam or inappropriate content
  • Forget to moderate the community
  • Make promises you can't keep
  • Ignore member suggestions and ideas

Ready to build your Discord community?

Get personalized recommendations for your specific business and Discord community goals